The son of a coffee producer in Aceh, Hendra Maulizar established his own processing station in Pantan Musara Village in 2010, beginning with just one acre and steadily expanding to 10 hectares. Unlike most Sumatran collectors, who sell cherry on to other mills, Hendra collects directly from a select group of about 50 farmers who meet his quality standards, then oversees processing himself.
In 2014, he shifted from volume-driven commercial trade to specialty coffee, investing in his own wet mill with gravitational washing channels and raised drying beds. His commitment to experimentation and innovation has earned him international recognition, including the Cup of Excellence - Indonesia multiple years.
Today, Hendra operates nearly a hectare dedicated to natural drying, capable of producing up to one container per year.